So you’ve decided to sell your house. Congrats! Whether you're upgrading, downsizing, or finally escaping that neighbor who owns a leaf blower and no sense of time, the next move is a big one. But before you run off to Zillow to start peeking at new digs, you need a solid game plan to make the most from your current one.
Here are three seller-smart strategies (and a pre-listing to-do list) to make your home sale as smooth—and profitable—as your favorite glass of Napa Valley red.
1. Maximize Exposure Like a Boss
Let’s be real: not all realtors are created equal. There’s a reason 80% of agents quietly ghost the business within a few years. You want someone who’s not just still standing—but thriving. Translation? They know how to market a house like it’s the next Bridgerton premiere.
Ask your potential agent:
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Do they show up on Instagram and in person?
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Are they hustling with open houses, or just slapping your home on the MLS and hoping for the best?
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Are they running ads or just crossing their fingers?
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Do their listing photos make you want to move in or move on?
Your home deserves a full-blown marketing strategy—photos, videos, social media, open house events, and maybe even a few gimmicks that make buyers say, “Wait, this house has a pizza oven and a goat yoga area?”
Bottom line: Choose someone who treats your home sale like their next Netflix deal. If they’re not already talking strategy before the sign even hits the yard, keep swiping.
2. Make Your Listing Sexy (Yes, Sexy!)
What’s the vibe of your home? Backyard margarita haven? Chef’s kitchen fantasy? Killer curb appeal with a “just wait until you see the inside” twist?
Great photos SELL, and not just iPhone shots from someone standing in the doorway. We’re talking twilight photography that makes your home look like a warm, cozy dream you want to walk into barefoot with a glass of wine. Fun fact:
Twilight photos can stop 92% of online viewers in their scrolling tracks, and increase views by 76%.
Insert jaw drop here.
Also? The listing description matters. A great one paints a picture. A boring one says “3 beds, 2 baths, good bones.” Yawn.
3. Know Thy Market
This is where strategy meets science (and your agent better bring both). You need to:
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Understand what’s selling and what’s sitting in your neighborhood.
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Know the average days on market for homes like yours.
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Get smart about price positioning—aka not just picking a number because it sounds nice, but choosing one that gets buyers through the door and offers on the table.
A home priced strategically can create a bidding frenzy. One priced emotionally… collects dust and price reductions. Don’t be that listing. Now more than ever, it is important to list your home at the right price because more and more homes are coming on the market. Right now in Orange County, as many as 65-90 homes a day and very few going into escrow! Pricing is key if you are looking to actually make that next move!
🗓 Your “One Month Out” Seller To-Do List
Start this checklist 30 days before you list and thank us later.
✔ 1. Minor Repairs & Fixes
That squeaky door? Fix it. The outlet that hasn’t worked since 2003? Call your electrician friend. Little issues can scream “high maintenance” to buyers. Work with your agent to pinpoint which things matter and which don’t.
✔ 2. Declutter Like You’re Moving to a Tiny House
Spoiler: You are moving. So get ahead of it. Rent a storage pod or start boxing up everything non-essential. If it hasn’t been touched since Obama’s first term, it probably doesn’t need to go with you.
Start in:
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Kitchen (No, you don’t need 13 spatulas)
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Closets (Yes, even that “someday I’ll fit in these jeans again” pile)
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Office (Bye paper clutter)
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Bathrooms (One drawer at a time—don’t go full tornado)
✨ Pro Tip: Clutter is the enemy of square footage. Clean = spacious. Spacious = $$$.
Ready to List Without Losing Your Mind (or Money)?
Selling your home is part art, part science, and part “let’s get real.” With the right plan, the right agent, and the right prep—you’ll turn your property into the next hot listing everyone’s drooling over.
Let’s get your house sold the smart way. Margaritas in the backyard optional—but highly recommended.
