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Selling Your Home with Strategies That Work

Selling your home for top dollar doesn’t happen by chance — it happens by design. Our expertise lies in identifying and elevating the small details that make buyers fall in love, from how your home looks online to how it feels the moment they walk through the door. With a proven listing strategy focused on preparation, presentation, and precision, we help your home stand out, attract serious buyers, and sell for the highest possible price.

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Step 1: Comparative Market Analysis

We’ll assess your home's accurate value, consider market trends and recent sales in your area. We cover Pricing strategies: Help my clients completely understand the different strategies for pricing and how it can affect the overall sales price of their home. This sets up the expectations. I like to have transparent conversations about the strategy to make them the most amount of money.

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Step 2: Premarket Updates and Upgrades

This is the MOST important part of listing your home. As a home flipper and home stager since 2015, I am an expert on what sells, what minor improvements to make that give you the best return on your investment. From paint suggestions, furniture placement and even managing the tradesmen and updates, do it all. In addition, something that sets us apart is we personally stage every home we list.

Step 3: High Quality Photography

We create high-quality marketing photos. Professional photos, compelling video tours, and engaging listings descriptions play a pivotal role in captivating potential buyers' attention. Studies show that twilight photos can stop 92% of web viewers for longer than 60 seconds. 

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Step 4: Marketing

Selling your home means more than just a sign in the yard. It's about creating a buzz, making your property the talk of the town, and ensuring it's seen by every potential buyer out there. I ensure your home gets the widespread attention it deserves—both online and offline. Property tours, eblast, Targeted Online Advertising to your buyer audience, 13,000+ YouTube subscribers, and viral property videos.

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Step 5: Showing Your Home

From exclusive open houses to large events, we leverage every opportunity to showcase your home, ensuring it stands out in a crowded market. We get the right people in the front door.

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Step 6: Expert Negotiating & Closing Process

By establishing trust, flexibility, and creativity in negotiations can uncover solutions that satisfy all parties. Closing the deal requires finesse. We focus on creating a positive, forward-moving atmosphere, emphasizing the benefits of the offer on the table. Our goal is to ensure you feel confident and content with the final terms.

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Testimonials

Our 6 Step Bulletproof Listing Strategy

Let us sell your home quick & for top dollar!
Our 6 Step Bulletproof Listing Strategy

Work With Cassie

Enthusiastic, upbeat, and energetic, Cassie French's passion for the Newport Beach & North Tustin community shines through every interaction and transaction. Part of The Agency Orange County, Cassie's fresh perspective pairs beautifully with her commitment to excellence and extensive knowledge of the area to provide clients with unmatched guidance and care.